10 Reasons why local businesses need a Facebook Fan Page:

1. To drive more traffic to your website
2. To develop an email list to customers/prospects who want what you have to offer
3. To sell more products and services
4. To promote special offers
5. To promote special events
6. To engage and build a relationship with your customers and prospects
7. To get feedback from your clients
8. To enhance search engine optimization
9. To share photos, videos and advice
10. Because your competition is there where your customers are!

What are you waiting for?  Get Social!  For our fees, click here.

67% of search users have replaced the phone book with local internet search  ~ comScore Networks

A consumer types in what they want and they are given options.  If they type in exactly what you do and you are not there, then they are going to your competition.

Did They Find You?

Last month over 14,8000 hungry people typed “best Toronto restaurants” into Google. If they found you, you don’t need us–In fact, you are the competition we’re trying to unseat!

Or, are you a lawyer in Oakville?  There were over 1,900 searches for a lawyer.  Were you found?

How about a dentist is Mississauga?  Over 6,000 searches for you

But, if they didn’t find you, there’s a good chance we can help.

How Do You Compete?

1.      You have to get in front of the person who is looking for you.

2.      Then you have to engage that person to contact you.

What does the mean?

1.      Be there!  Get found.

2.      Once found, you need a strong call to action.

It’s simple really, all you want to do is be in front of the people who want to hire you!  …but it is not easy to get there.  It takes work, time, patience, commitment and money.

Ranking high in local search results has become the most consistent and cost effective manner to attract a steady stream of customers 365 days of the year.

So…What do we do?

We work with local business by helping them get prime visibility on Google so that they will receive more customers and clients.  In other words, our goal is to get you in front of those who are looking for your products.

Facebook Business Pages are BIG BUSINESS.  If you don’t already have your business on Facebook then you are missing out on sales.

One reason that people are hesitant on using Facebook business pages because they believe that strangers will have access to their personal profile.  They don’t.

Here’s why you want a Facebook buiness page – because your Page can spread quickly between friends!  When someone “Likes” your Business Page (let’s say Joe), all of Joes’s friends on Facebook receive a notification telling them that your site is liked by Joe.  That is a great recommendation.

The average person on Facebook has over 200 friends.  So only one person of the 200 goes to your site and likes it, then it will spread to their friends!

The key to Facebook Business Pages is to have a great landing page and great content.

Get Local, Get Social, Get going NOW!

You need to do MORE than claim your Google Places listing.  You need to optimize it in order to get onto the map AND to stay on the map!

Are you in the Google Maps “Magic 7 Box”?  You need to be seen there and it’s our job to get you there!

So you’ve claimed your listing, put in a few photos and added some company information.  Done? Absolutely NOT.

You still have work to do…and regular monthly work to do, to be at the top of the Maps listing.

You are already at the top?  Don’t sit idle because your competiton is waking up and has started to optimize their site, trying to take over your top spot in the map box.

You need to …OPTIMIZE…GET REVIEWS… and build CITATIONS, each and every month!

Most people who are looking for businesses start with an online search.  Most of those searches are for local businesses.  Google knows this, and as such, has focused on making the search results more relevent for the users.  Using the maps,  helps potential clients find you.

So…Google created a Google Places page for most local businesses.  Some people have claimed their Google Page, but others have not.

After working in the internet marketing realm for a number of years, we noticed that there are some inconsistencies in Google with respect to  with the Maps or Page listings.  Why are some businesses showing up who have not claimed their page, have no reveiws and no citations?  Why are some of these site ranking better than sites that DO have optimzed places pages?

The answer is that Google hasn’t finished cleaning house with all of the business listings.  And when they do, these businesses will fall off of the radar and into the back reaches of page 100!

Many people where told to…

1. Claim their Listing
2. Add Photos
3. Get Reviews

Well let me tell you, it’s not that simple!

Let’s have a closer look…

1. Claiming a listing – Did you know that ANYONE can claim YOUR Google Places listing?  Yes, that even means that your competition can claim your listing.  They can leave it with no content, no links, no citations.  Or worse, there could be erroneous content.
2. Add Photos/Videos – Yes, you can pop on a photo or video, but then you have to make sure that you have done your tags, geo-tags and links properly.
3. Reviews – Are you actively encouraging your clients to provide reviews?  Are you responding and managing your reputation?  You need at least 5 reviews before the stars light up, and many, many more to keep in the map box.  Reveiws are BIG.  Google even searches other review sites to find out more about you!
4. Citations – The guru’s don’t tell you about citations.  That is geek talk for ensuring that your company information is in lots of places (relevant places) on the internet.  If your competitor has 25 citations, you better build 50 in order to be in the game.

BUT WAIT…why are there some companies who have not claimed their listing, have no photos, video or other content and has not been building citations and they ARE in the map box.  Well don’t worry, Google is working on it.

Google is making a lot of changes.  In 2011 alone, Google made over 400 changes to their algorithm.  They are trying to clean things up.  So the business who take the time now to optimize their Places page, will have a serious advantage over those who are sitting back and waiting.

The key is to start NOW.  Do it PROPERLY.

If you would like us to do it for you, click here and fill out a request form.

Whether you have claimed your Google Places (maps) listing or not, you may want an expert to optimize your place, help put a process together to gather reviews and build citations (geek talk for making sure you are known out in the internet).

What we will do for your Google Places (one time low fee of $125)

1. Claim your listing if you haven’t already done so
2. Optimize your listing site with content and links
3. Build initial citations
4. Recommend a review process for your company

Citation Building (low monthly fee of $47):

If your compeition has 25 citations, you are going to need 50 to overtake them!  You will need to keep building citations (because your competition is!!).  We will do citation building for you for a small monthly fee.

Simply fill out the form below.  This gives us a chance to “Google” you before we talk so that we can give you a free consultation while you check us out!